The U.S. insurance segment could grow in the next few years as employers promote innovative marketing strategies to attract new clients. According to the Rochester Democrat and Chronicle, many insurance firms are bolstering their operations by investing in their client relations plans.  

"To do business with people I like and trust, to provide exceptional customer service to retain those clients every single year, is what I wanted to do," insurance segment professional Ian C. Smith told the news source. 

Employees who provide dependable support to customers could improve their firms' profits. Meanwhile, insurance providers could increase their work teams to ensure that they can successfully fulfill customers' requests. 

Patriot National Insurance Group added team members to its workforce in 2012. The South Florida Business Journal reports that the company boosted its revenue by 42.2 percent between 2010 and 2011 and hired new staff members last year. 

Steve M. Mariano, CEO of Patriot National, noted that the insurance provider has set ambitious goals for 2013. The company intends to expand its U.S. operations and could seek skilled specialists who can promote the firm's brand and mission. 

Content provided by executive search organization, MRINetwork.

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