LoginThe marketing field has grown substantially over the past few years and may continue to expand. SmartPlanet reports that recent statistics showed there were 31,335 marketing research or marketing analyst positions added to the U.S. economy since 2010. The rise in jobs represents 10 percent growth in this job sector in the last two years.
Data also revealed that more well-educated professionals are pursuing marketing positions. The marketing sector ranked third in CareerBuilder and Economic Modeling Specialists' list of the best bachelor degree jobs for 2013.
Job prospects for marketing professionals look bright, and some industry experts predict the marketing segment to grow 41 percent between 2010 and 2020. Marketing specialists help businesses analyze data so these companies can improve their sales, which makes these experts valuable to many firms.
"It's a lot of analyzing numbers, looking at trends, being able to uncover things for clients," Kathy Ritchie, a marketing manager at Dixon Schwabl, told the Rochester Democrat and Chronicle.
Marketing professionals with master's degrees often have more opportunities available to them, as these specialists can expect annual salaries at or above the average of $61,000 for workers in this sector.
Content provided by executive search organization, MRINetwork.