Effectively using mobile devices and social networks to reach target audiences is challenging for many business leaders, and recent data indicates that company officials are bolstering their marketing efforts in these areas. According to Adotas, a recent survey revealed that the mobile and social marketing sectors are expected to be the fastest-growing employment segments for marketers in 2013.
However, many marketing firms are stressing the importance of traditional marketing techniques in their campaigns. Business professionals who understand mobile, social and conventional marketing techniques could be essential contributors to companies around the country in 2013 and beyond.
Forbes also noted that marketing positions were among the top freelance careers available to job seekers. Marketing companies seek reliable support from experienced, trained specialists who can help them develop innovative campaigns for a wide range of clients, and freelance professionals can help businesses reach their long-term goals.
If U.S. marketing firms dedicate additional resources toward recruitment, these companies could attract talented temporary and full-time specialists to their firms. Meanwhile, marketers can deliver world-class assistance to customers and bolster their companies' reputations in the global marketplace with assistance from first-rate professionals.
Content provided by executive search organization, MRINetwork.